Instagram is one of the most powerful platforms apparently, only second to other bigger platforms such as twitch, YouTube, tiktok, etc. where people can post content and make their own unique identity out of it not being worried about plagiarism, or any other types of frauds that makes their content to be less out in public. As important as it is to stay consistent when it comes to posting on their page, finding more unique ideas to do things and make yourself stand outside the box, it also is equally important to look over the feedback that the creators get on their ideas so that they know what the people expect them to post more often, and what the common people like to consume on a daily.
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How do we know what they like?
There are few analytical tools provided by Instagram itself to its fellow content creators which helps them cater to a new set of crowd’s every time they post.
Likes, Comments, Shares, Hashtags on a post determines the initial push from the creator’s side after which the algorithm works its magic in making the post travel over a larger barrage of display putting it amidst numerous such similar posts. After which the people start discovering and visiting your profile, which results in higher engagements and a boost in statistics.
The statistical data provided as ‘insights’ on every post gives the creator an estimated idea about what content favors his crowd. Creators can use their insights to determine when the crowd is the most active and plan their posts to get the best outcomes.
Do ‘Likes’ make or break the page?
Not necessarily, however likes have been considered as a really important parameter which is often used to judge the popularity of the content. But Instagram has taken steps to make it prominent focusing just on likes won’t do you the deed, the number of shares and comments matter to, and help in building up a major chunk of your engagements.
Hence, getting disheartened by lesser number of likes is pushed out of the picture these days, since the creators are aware what makes their page/content triumph over other creators who post more or less the same things. Creators now get an option of hiding the like count on the posts that appear on their wall, and more such intriguing updates have been teased by Instagram that maybe taking place in the near future. We hope that the above context was conducive.
